Caterday

A catering platform is only useful when caterers are on it, which makes supply the harder half of the launch. The admin tooling to add, verify and manage caterers mattered as much as anything the customer sees.

Nobody wants a wedding buffet in thirty minutes. The whole model is scheduled ahead against a date, a headcount and a menu — which makes availability, not proximity, the thing the product has to get right.

A responsive web app plus native iOS and Android meant three clients over one API from day one. Business rules had to live on the server, because the alternative is the same logic drifting in three places.

The customer-facing booking flow — discovery, menu, headcount, date and confirmation — built as a responsive web app so the full journey works without installing anything.

One set of scalable APIs serving the web app, both mobile clients and the admin console, so a rule about pricing or availability is written once.

Swift on iOS and Java on Android, sharing the same backend as the web app rather than being a wrapper around it.

Integrated location so customers see the caterers who can actually serve their address, filtered before they invest time in a menu they cannot book.

Platform parameters, customer accounts, caterer accounts and reporting in one place — the tooling the operator lives in every day, which is usually the part that gets designed last.

Every order visible from placement through to delivery, so a question about a booking is answered from a screen rather than a phone call to a chef.

See how we deliver web application development for clients worldwide.

See how we deliver mobile app development for clients worldwide.